IA Summit, March 15-17

Subject: IA Summit, March 15-17
Richard Hill (rhill@asis.org)
Date: Wed, 23 Jan 2002 11:34:46 -0500

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Message-Id: <200201231635.LAA33354@asis.slis.indiana.edu>
From: Richard Hill <rhill@asis.org>
To: <niso-l@cni.org>
Date: Wed, 23 Jan 2002 11:34:46 -0500
Subject: IA Summit, March 15-17

IA Summit '02
2002 IA Summit: "REFINING OUR CRAFT"
The 3rd Annual Information Architecture Summit Sponsored by ASIS&T
March 15th-17th, 2002
Marriott Baltimore Waterfront
http://www.asist-events.org/IASummit2002/

"REFINING OUR CRAFT" is the third in the ASIS&T-sponsored series of
conferences, the largest dedicated meeting for information architecture
professionals.

This edition balances practical applications and case studies of information
architecture with the big picture thinking of some of the field's leading figures.
This summit is an inclusive event, bringing together people from business and
academia with a variety of perspectives and backgrounds that include
information architecture, human-computer interaction, visual design, experience
design, and usability testing. The two-day conference will feature invited talks
by Steve Krug, Founder of Advanced Common Sense, a usability consultancy,
and Peter Morville, President and Founder of Semantic Studios, a leading
information architecture and knowledge management consulting firm.

This year's summit also adds four exciting pre-conference seminars:
        * Company And Customer Insight For Information Architects from
          Adaptive Path
        * Usability Testing for Information Architects from Carbon IQ
        * Controlled Vocabularies (1/2 day) from Semantic Studios
        * Information Architecture and Organizational Strategy (1/2 day) from
          Semantic Studios

Audience participation is built into the meeting.

The early registration deadline is February 22. Discounts are available for
students, unemployed and members of related professions societies. Further
details and registration information can be found at: http://www.asist-events.org/IASummit2002/

Brief/tentative Agenda:
SATURDAY, MARCH 16
* Steve Krug
* Response and Reaction Panel
*Parallel Sessions:
        - Metadata and Taxonomies (Warner)
        - IA for the Enterprise (Morville and Rosenfeld)
        - Case Study - EGreetings: Incorporating User Testing in Site Design
                and Taxonomy (Farnum)
* Case Studies
        - BCCI: Why Search Isn’t Just a Technology Problem (Jones)
        - Peoplesoft.com - Development of a New IA, the Backbone of a
                Massive Effort to Overhaul a Web Presence (Merholz and Fox)
        - Audi Razorfish - Relaunch of a Main Brand Portal Site (Kalbach)
* Panel: the Art of Deliverables (Christina Wodtke, Erin Malone, Dan Brown,
        Jesse James Garrett, Noel Franus, John Zapolski)

SUNDAY, MARCH 17
* Panel: Business Context of the IA in Content Management Systems (Warner,

        Bailey, Bliss, Thornton, Boiko, Chan)
* Parallel Sessions
        - The IA of Everyday Things (Garrett)
        - Techniques for Assessing and Improving Information Scent (Withrow)
        - Facet Analysis (Gruenberg)
*Parallel Sessions
        - New Roles in IA (Morville
        - Education and IA (Panel)
* Five Minute Madness (Everyone)
* Wrap up (Dillon)

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